Founded by physicians in 1997 SkinStore.com has been dedicated to bringing you the highest quality and most innovative physician recommended, spa and department store skin, hair and nail care products available.

Today, under the direction of Board Certified Plastic Surgeon Paul Wigoda, M.D., of the Aesthetics Institute, we have assembled the finest online selection over 1,000 products from more than 100 brands to choose from. Our goal is to continue to seek out the latest most innovative anti-aging breakthrough products that with proper usage will result in younger more beautiful healthy skin.

More about Dr. Wigoda:
Dr. Wigoda is certified by the American Board of Plastic Surgery.

Awards and Publications
As an undergraduate, Dr. Wigoda wrote a scientific thesis that was awarded high honors. Dr. Wigoda was honored as an associate member of the Sigma Xi research society, an organization honoring the leading scientists in the nation. Dr. Wigoda received partial merit scholarships for medical school from the Rotary Club of Miami during three of the four years of medical school. While only a medical student Dr. Wigoda received a grant for his research and he published over ten articles in the leading journals of plastic and reconstructive surgery, cosmetic surgery, and hand surgery. As a resident and fellow he published additional papers. He has also produced and edited an instructional video on a surgical procedure of the hand. He has presented many of his papers at regional and national meetings around the country.

Dr. Wigoda has been named one of "America's Top Surgeons" by the Consumer Research Council of America, 2001-present.

Licensure, Certification, and Professional Society Memberships
Dr. Wigoda has been licensed by the states of Texas, Utah, and Florida. He is certified as a diplomat of the national board of medical examiners. Dr. Wigoda has been a member of the Texas Medical Association, and the Utah Medical Association. He is a current member of the American Medical Association.

Dr. Wigoda is a member of the American Society of Plastic Surgeons. This organization plays an important role in the continuing medical education of plastic surgeons as well as in the education and protection of the health-care consuming public.

He is a current member of the American Medical Association, the Florida Medical Association, the Broward County Medical Association, the Broward County Society of Plastic Surgeons, and The American Society of Plastic Surgeons.

Academic Appointments
Dr. Wigoda had a satellite office at the University of Miami Cosmetic Center from 1999-2002. He was appointed voluntary instructor at the University of Miami School of Medicine from 1999-2002.

Media Appearances / Lectures
In a very short time, Dr. Wigoda has made a name for himself in the South Florida community. He is known for the quality of his work and for the care he provides his patients. He is often sought out by the local news media and by producers of television shows for his expertise in both cosmetic and reconstructive surgery. Dr. Wigoda is often asked to speak to local groups and has been featured on numerous television shows and newscasts that have been shown locally, nationally, and/or internationally. His appearances include the following:

• Local News, Channel 11, Dallas; story on cosmetic surgery, May 12, 1998
• "En Persona con Ruben Ramos", Media One Cable, one hour program on cosmetic surgery, September 1999
• "Hello Hello", WEYS cable channel, Brazilian show, interview about Cosmetic Surgery with Hello Campos, Oct. 1999
• Hello", WEYS cable channel, Brazilian show, interview about Cosmetic Surgery with Hello Campos, Nov. 1999
• "Edicion Especial", Telemundo, story on cosmetic surgery, December 2, 1999
• Local News, South Florida, Channels 4, 6, 7 and 10; story on reconstructive surgery of 8 year old trauma patient, January 26 and 27, 2000
• The Miami Herald, story on reconstructive surgery of 8 year old trauma patient, January 2000
• The SunSentinel, story on reconstructive surgery of 8 year old trauma patient, January 2000
• CBS Telenoticias, "La Ruleta de la Belleza", story on choosing a qualified plastic surgeon, February, 2000
• The Brazilian Sun, article on liposuction, February 2000
• Friends for Life, lecture on cosmetic surgery to charity organization, April 2000

• "Aqui Brazil", WEYS cable channel, Brazilian Show, interview on facial rejuvenation, April 7, 2000

• "Aqui Brazil", WEYS cable channel, Brazilian Show, interview on breast surgery, April 14, 2000
• "Aqui Brazil", WEYS cable channel, Brazilian Show, interview on liposuction and body contouring, April 21, 2000
• Local News, South Florida, Channel 7, interview on safety of doing surgery in the office, May 12, 2000.
• "America en Vivo", Telemundo cable channel seen throughout Latin America and U.S., interview on latest techniques and technology in cosmetic surgery, October 10, 2000
• "America en Vivo", Telemundo cable channel seen throughout Latin America and U.S., interview on breast reconstruction, October 18, 2000.
• Eastsider newspaper, "Surgeon can give you a big lift", story on Dr. Wigoda and his busy cosmetic surgery practice, October 25, 2001.
• Sun Sentinel, Fort Lauderdale, "Minority women putting a new face on plastic surgery", story featuring Dr. Wigoda on increasing popularity of cosmetic surgery in minority groups. January 2, 2002.
• Plastic Surgery News, "African-Americans, Men embrace cosmetic surgery", national plastic surgery magazine, story featuring Dr. Wigoda and his practice, February, 2002.
• Cosmetic Surgery Times, "Uncovering keys to successful cosmetic surgery of minorities", story featuring Dr. Wigoda and his practice. May, 2002.
• "Girl still recovering from devastating injury", "New Albany", Ohio local newspaper, story featuring Dr. Wigoda and his patient. August 1, 2002.
• U.S. News and World Report, "One year after 9/11 - A Nation Changed", story featuring Dr. Wigoda and the effect of 9/11 on American's attitudes toward improving oneself with cosmetic surgery. September, 2002.
• SilverSea Cruise, guest lecturer, "Plastic Surgery in the New Millenium" Reykjavik, Iceland, August 27, 2003.
• "Safe Space", Article in Lincoln Road Magazine,(p48-49) Summer, 2003. Article featuring Dr. Wigoda on the latest advances in cosmetic surgery.
• CBS channel 4 news (Miami/Ft. Lauderdale), segment on weight loss and liposuction October 20, 2003.
• 640am Radio Station, guest on morning radio show answering questions on plastic surgery November 20, 2003.

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