Alterna

Discover the Power of Green Beauty | Details »

Alterna welcomes Katie Holmes as its new co-owner and first-ever spokesperson.

"If I had to pick one word to describe what happens to my hair when I use Alterna, it would have to be transformation." - Katie Holmes (co-owner/spokesperson)

Not all hair care was treated equal. When only the best will do for your hair, turn to Alterna, a luxury brand which pampers the locks with unique ingredients in cutting edge formulas.

International Customers - Alterna products cannot be shipped outside the U.S.

Alterna offers products that avoid harsh chemicals, artificial colorants, chemical preservatives, synthetic fragrance and chemical sunscreens wherever possible.

Read More About Alterna »

Alterna Products

Sort results by:
Display:        
Restorative leave-in treatment that reduces the appearance of split ends.
$35.00
1.7oz | AR296
In Stock
 
This special, limited edition set includes Katie Holmes' favorites from Alterna.
$30.00 $33.00 value
AR294
In Stock
 
A limited-edition duo containing a full size Alterna Caviar Anti-Aging Shampoo and travel size Alterna Caviar Anti-Aging Dry Shampoo.
$32.00
AR290
No Longer Available
 
A daily leave-in treatment that helps stimulate the scalp allowing healthier, thicker-looking hair to surface.
$36.00
4oz | AR252
In Stock
A daily detoxifying shampoo that lowers DHT levels and promotes naturally thicker, stronger hair.
$32.00
8.5oz | AR251
In Stock
 
Adds weightless moisture, refreshes blonde tones, and protects color.
$36.00
8.5oz | AR242
In Stock
 
A restorative, sulfate-free shampoo that transforms severely damaged hair.
$32.00
8.5oz | AR269
In Stock
 
A deeply restorative leave-in treatment for coarse, porous, severely damaged hair.
$35.00
5.1oz | AR282
In Stock
A deeply reparative conditioner that leaves strands strong, healthy, smooth, shiny and fully restored.
$32.00
8.5oz | AR270
In Stock
 
Sulfate-free cleanser eliminates brassiness and protects color.
$36.00
8.5oz | AR241
In Stock
 
Two must-have styling products for those who blow their hair straight.
$37.50 $44.00 value
AR284
In Stock
 
Restore moisture to dry hair and protect it from hot styling tools.
$32.00 $37.00 value
AR246
In Stock
Display:        
Storewide Event | $50 off $200 or $20 off $100 use code ECO »
Sale — While They Last »
Smart Shopping — Beauty Center
Oatmeal – Key Ingredient
FREE Papaya Purifying Enzyme Masque ($62 Value). Details »
FREE Skin Rescue Deep Cleanser with Red Clay. Details »
Skin Care Regimen »
My Payment Methods — Easily Pay on the Go »

help

about

share

HACKER SAFE certified sites prevent over 99.9% of hacker crime.
BBBOnLine Reliability Seal
VeriSign
SEE ALL    
SEE ALL