Save $50 Storewide | use code GET50 — Details » Save $50 Storewide | use code GET50 — Details »

Alterna

Alterna welcomes Katie Holmes as its new co-owner and first-ever spokesperson.

"If I had to pick one word to describe what happens to my hair when I use Alterna, it would have to be transformation." - Katie Holmes (co-owner/spokesperson)

Not all hair care was treated equal. When only the best will do for your hair, turn to Alterna, a luxury brand which pampers the locks with unique ingredients in cutting edge formulas.

Alterna offers products that avoid harsh chemicals, artificial colorants, chemical preservatives, synthetic fragrance and chemical sunscreens wherever possible.

Read More About Alterna »
See Ultimate Solutions for Eyes » See Ultimate Solutions for Eyes »
Express Shop: Alterna Products

Alterna Products

Sort results by:
Display:        
An anti-frizz,smoothing, moisturizing shampoo formulated without sulfates and designed to protect color.
$22.00
8.5oz | AR180
In Stock ADD TO BAG
An anti-frizz,smoothing, moisturizing conditioner formulated without sulfates and designed to protect color.
$22.00
8.5oz | AR181
In Stock ADD TO BAG
Lightweight texturizing spray provides weightless volume and wavy texture.
$22.00
4.2 oz | AR322
In Stock ADD TO BAG
A virtually translucent dry shampoo designed to absorb oil, product build-up and impurities.
$22.00
5oz | AR223
In Stock ADD TO BAG
This conditioner leaves hair healthier looking and dramatically shinier.
$22.00
8.5oz | AR195
In Stock ADD TO BAG
Shine enhancing shampoo features Bamboo extract and Indian Gooseberry.
$22.00
8.5oz | AR194
In Stock ADD TO BAG
All-day hold formula creates natural looking volume.
$22.00
6oz | AR203
In Stock ADD TO BAG
A nourishing formula that glosses hair with healthy-looking shine and brilliant radiance.
$24.00
4.2oz | AR196
In Stock ADD TO BAG
This travel set contains everything you need to cultivate strong, thick, voluminous hair.
$20.00 $38.00 value
AR267
In Stock ADD TO BAG
A weightless finishing mist that polishes any hair type with sheer mirror like shine.
$24.00
4oz | AR197
In Stock ADD TO BAG
Achieve and maintain sculpted shape, definition & textured hair.
$22.00
2 oz | AR228
In Stock ADD TO BAG
A protective shine veil that helps protect your hair from harmful UV rays.
$22.00
4.20 oz | AR325
In Stock ADD TO BAG
Display:        

Videos

Reviews

Additional Information

FREE The Travel Set ($60 Value). Details »
Sale — While They Last »
Smart Shopping — Beauty Center
Sunflower – Key Ingredient
FREE Dermal Repair Cream ($21 Value. Details »
Skin Care Regimen »
2 steps to a new you — My Beauty Advisor