Alterna

Friends & Family | 20% Storewide Savings use code FAM »

Alterna welcomes Katie Holmes as its new co-owner and first-ever spokesperson.

"If I had to pick one word to describe what happens to my hair when I use Alterna, it would have to be transformation." - Katie Holmes (co-owner/spokesperson)

Not all hair care was treated equal. When only the best will do for your hair, turn to Alterna, a luxury brand which pampers the locks with unique ingredients in cutting edge formulas.

International Customers - Alterna products cannot be shipped outside the U.S.

Alterna offers products that avoid harsh chemicals, artificial colorants, chemical preservatives, synthetic fragrance and chemical sunscreens wherever possible.

Read More About Alterna »

Alterna Products

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10% of the proceeds will be donated to the Breast Cancer Foundation.
REG $29.00  NOW $18.85
3.3oz | AR268
In Stock
 
A fast and commitment-free way to erase roots and blend away greys.
$24.00
1oz | AR280
In Stock
 
A deeply reparative treatment that leaves hair stronger, smoother, softer and shinier.
$42.00
6oz | AR271
Out of Stock
 
This smoothing duo takes hair from frizzy and frazzled to fabulously frizz-free.
$34.00 $40.00 value
8.5oz x 2 | AR276
Out of Stock
Shine enhancing shampoo features Bamboo extract and Indian Gooseberry and a weightless, ultra-dry hair spray with flexible hold.
$20.00 $28.00 value
AR264
Out of Stock
 
Balances moisture levels, delivering youthful shine and silkiness.
$54.00 $64.00 value
8.5oz x 2 | AR275
No Longer Available
 
This duo helps to rehabilitate hair that has suffered severe damage.
$62.00 $73.00 value
AR274
Out of Stock
 
Balances moisture levels, delivering youthful shine and silkiness.
$60.00 $64.00 value
ARPK01
In Stock
Creates extreme weightless volume, while adding intense moisture.
$62.00 $64.00 value
ARPK02
In Stock
 
A concentrated treatment.
$55.00
5.1oz | AR003
In Stock
 
A daily moisturizing sulfate freecleanser.
$32.00
8.5oz | AR006
In Stock
 
A workable finishing product.
$28.00 $41.00 value
15.5oz | AR019
In Stock
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