Save $50 Storewide | use code GET50 — Details » Save $50 Storewide | use code GET50 — Details »

Alterna

Alterna welcomes Katie Holmes as its new co-owner and first-ever spokesperson.

"If I had to pick one word to describe what happens to my hair when I use Alterna, it would have to be transformation." - Katie Holmes (co-owner/spokesperson)

Not all hair care was treated equal. When only the best will do for your hair, turn to Alterna, a luxury brand which pampers the locks with unique ingredients in cutting edge formulas.

Alterna offers products that avoid harsh chemicals, artificial colorants, chemical preservatives, synthetic fragrance and chemical sunscreens wherever possible.

Read More About Alterna »
See Ultimate Solutions for Eyes » See Ultimate Solutions for Eyes »
Express Shop: Alterna Products

Alterna Products

Sort results by:
Display:        
This hair masque intensely nourishes even severely damaged hair back to health.
$26.00
5.1oz | AR210
In Stock ADD TO BAG
This conditioner keeps your hair strong and healthy with beautifully vibrant color.
$22.00
8.5oz | AR209
In Stock ADD TO BAG
This formula weightlessly shields hair with a UVA/UVB barrier to fade-proof color.
$25.00
2.5 oz | AR211
In Stock ADD TO BAG
This gentle sulfate-free shampoo maintains healthy, vibrant hair color.
$22.00
8.5oz | AR208
In Stock ADD TO BAG
Display:        

Videos

Reviews

Additional Information

FREE The Travel Set ($60 Value). Details »
Sale — While They Last »
Smart Shopping — Beauty Center
Sunflower – Key Ingredient
FREE Dermal Repair Cream ($21 Value. Details »
Skin Care Regimen »
2 steps to a new you — My Beauty Advisor