Save 20% Storewide use code SUM20 — Details » Save 20% Storewide use code SUM20 — Details »

Alterna

Alterna welcomes Katie Holmes as its new co-owner and first-ever spokesperson.

"If I had to pick one word to describe what happens to my hair when I use Alterna, it would have to be transformation." - Katie Holmes (co-owner/spokesperson)

Not all hair care was treated equal. When only the best will do for your hair, turn to Alterna, a luxury brand which pampers the locks with unique ingredients in cutting edge formulas.

International Customers - Alterna products cannot be shipped outside the U.S.

Alterna offers products that avoid harsh chemicals, artificial colorants, chemical preservatives, synthetic fragrance and chemical sunscreens wherever possible.

Read More About Alterna »
The Summer Forecast is in | g2g » The Summer Forecast is in | g2g »
Express Shop: Alterna Products

Alterna Products

Sort results by:
Display:        
Lightweight conditioning formula separates and smoothes curls for frizz control and definition.
$25.00
4.5oz | AR309
Out of Stock ADD TO BAG
Lightweight spray separates and smoothes curls for frizz control and definition
$25.00
4.2oz | AR308
Out of Stock ADD TO BAG
a lightweight conditioning cream that separates curls giving them shape, definition and control.
$22.00
4.2 oz | AR224
In Stock ADD TO BAG
This styling cream creates a sleek, smooth blowout with lasting radiant shine.
$25.00
3oz | AR186
In Stock ADD TO BAG
This styling product is perfect for straightening both wavy and curly hair.
$22.00
5.1 oz | AR273
In Stock ADD TO BAG
Display:        

Videos

Reviews

Additional Information

FREE Smoothing Marine Cream ($34 Value). Details »
Now only $99 | Clarisonic Pedi. Get Yours »
FREE Kura Intuitif Creme ($43 Value). Details »
Skin Care Regimen »
2 steps to a new you — My Beauty Advisor