Save $50 Storewide | use code GET50 — Details » Save $50 Storewide | use code GET50 — Details »

Eye Shadow

Applying your eye shadow is an art in and of itself, but don’t let that scare you away. As you experiment with blending different colors and tones to highlight and shade different parts of your eyelids, you will have fun discovering the different effects you can create with eye shadow! The most basic – and most common – technique is to use lighter shades closest to the lashes and up over the eye lid, with progressively darker tones applied to the crease and back corner. The most common type of eye shadow comes in a powder form, but you can also find beautiful shadows in pencils, creams and liquids.

See Ultimate Solutions for Eyes » See Ultimate Solutions for Eyes »

Eye Shadow Products

Sort results by:
Display:        
Instantly creates a bright-eyed look for tired eyes.
$19.00
0.08 oz | BE306
In Stock ADD TO BAG
A glowing, light-reflective shadow in a champagne pearl shimmer.
$28.00
0.15oz | RY027
In Stock ADD TO BAG
A glowing, light-reflective shadow in a warm, golden bronze shade.
$28.00
0.15oz | RY026
In Stock ADD TO BAG
A highly pigmented eye shadow trio recommended for blue or brown eyes.
$28.00
0.07 oz | JI402
In Stock ADD TO BAG
Embrace your natural beauty with eight endearing and eye-catching matte shadows.
$32.00
0.4oz | MP092
In Stock ADD TO BAG
A highly pigmented eye shadow recommended for brown eyes.
$19.00
0.07 oz | JI147
In Stock ADD TO BAG
A glowing, light-reflective shadow in a dreamy metallic purple.
$28.00
0.15oz | RY035
In Stock ADD TO BAG
A highly pigmented eye shadow trio recommended for blue eyes.
$28.00
0.07 oz | JI163
In Stock ADD TO BAG
A highly pigmented eye shadow trio recommended for blue or green eyes.
$28.00
0.07 oz | JI384
In Stock ADD TO BAG
A highly pigmented eye shadow trio recommended for any eye color.
$28.00
0.07 oz | JI391
In Stock ADD TO BAG
This daytime set creates gorgeous natural-looking eyes.
$55.00
JI308
In Stock ADD TO BAG
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.1 oz | BE819
In Stock ADD TO BAG
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.1 oz | BE818
In Stock ADD TO BAG
These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$40.00
0.28oz | BE882
In Stock ADD TO BAG
A champagne sheen and gilded bronze duo with vivid, long-wearing color in an ultra smooth, silky texture.
$20.00
0.1oz | BE618
In Stock ADD TO BAG
These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$40.00
0.28oz | BE881
In Stock ADD TO BAG
Incredibly creamy color that gives a rich, smooth finish.
$14.00
0.02 oz | BE428
In Stock ADD TO BAG
A highly pigmented eye shadow recommended for brown eyes.
$19.00
0.07 oz | JI146
In Stock ADD TO BAG
Wear these six stunning shadows alone, or work your magic by mixing them together.
$36.00 $84.00 value
BE858
In Stock ADD TO BAG
A quick-drying liquid eye shadow with a smooth and luxurious formula.
$17.00
0.13 oz | JI587
In Stock ADD TO BAG
Unabashedly enchanting and fiercely feminine, these limited-edition hues blend and layer for countless lovely looks.
$30.00
0.17oz | BE772
In Stock ADD TO BAG
A beautiful collection of rich neutral shadow shades that compliment any skin tone.
$40.00
BE817
In Stock ADD TO BAG
These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$30.00
0.17oz | BE873
In Stock ADD TO BAG
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.1 oz | BE824
In Stock ADD TO BAG
Supremely soft and sheer eye color with a touch of glow.
$14.00
0.02 oz | BE435
In Stock ADD TO BAG
A glowing, light-reflective shadow in a baby blue shimmer with a hint of silver.
$28.00
0.15oz | RY036
In Stock ADD TO BAG
$14.00
0.02 oz | BE440
In Stock ADD TO BAG
A highly pigmented eye shadow trio recommended for blue eyes.
$28.00
0.07 oz | JI162
In Stock ADD TO BAG
Incredibly creamy color that gives a rich, smooth finish.
$14.00
0.02 oz | BE432
In Stock ADD TO BAG
A quad of eye shadow shades featuring delicate peach, brushed taupe, light mocha glaze and twinkling espresso.
$30.00
0.18oz | BE631
In Stock ADD TO BAG
A Pink Cream and Mauve Brown duo with vivid, long-wearing color in an ultra smooth, silky texture.
$20.00
0.1oz | BE616
In Stock ADD TO BAG
A creamy beige and midnight teal duo with vivid, long-wearing color in an ultra smooth, silky texture.
$20.00
0.1oz | BE836
In Stock ADD TO BAG
A highly pigmented eye shadow recommended for blue or brown eyes.
$19.00
0.07 oz | JI134
In Stock ADD TO BAG
Highly pigmented shadow that is simple to blend, sensitivity-tested and stay in place.
$19.00
0.06 oz | JI514
In Stock ADD TO BAG
A highly pigmented eye shadow recommended for blue eyes.
$19.00
0.07 oz | JI136
In Stock ADD TO BAG
A highly pigmented eye shadow recommended for blue eyes.
$19.00
0.07 oz | JI139
In Stock ADD TO BAG
A highly pigmented eye shadow recommended for all eye colors.
$19.00
0.07 oz | JI154
In Stock ADD TO BAG
Highly pigmented shadow that is simple to blend, sensitivity-tested and stay in place.
$19.00
0.06 oz | JI525
In Stock ADD TO BAG
A quick-drying liquid eye shadow with a smooth and luxurious formula.
$17.00
0.13 oz | JI588
In Stock ADD TO BAG
A buttercream sheen and brownstone duo with vivid, long-wearing color in an ultra smooth, silky texture.
$20.00
0.1oz | BE619
In Stock ADD TO BAG
A silk stone and sandy brown duo with vivid, long-wearing color in an ultra smooth, silky texture.
$20.00
0.1oz | BE617
In Stock ADD TO BAG
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.1 oz | BE827
In Stock ADD TO BAG
High intensity sheen shadow.
$14.00
0.02 oz | BE439
In Stock ADD TO BAG
High intensity sheen shadow.
$14.00
0.02 oz | BE442
In Stock ADD TO BAG
Incredibly creamy color that gives a rich, smooth finish.
$14.00
0.02 oz | BE426
In Stock ADD TO BAG
Incredibly creamy color that gives a rich, smooth finish.
$14.00
0.02 oz | BE425
In Stock ADD TO BAG
Incredibly creamy color that gives a rich, smooth finish.
$14.00
0.02 oz | BE431
In Stock ADD TO BAG
Incredibly creamy color that gives a rich, smooth finish.
$14.00
0.02 oz | BE430
In Stock ADD TO BAG
Display:        

Additional Eye Shadow Information

Eye shadows can be applied with brushes or sponge-tipped applicators, with the size of the brush or applicator proportionately matched to the area of the eye to achieve a well-blended design. Be sure that your brush or applicator is soft and smooth so the product is applied without irritating the sensitive skin of your eyelid. Pay close attention to how you blend your colors, keeping in mind that bolder, brighter colors will create a more dramatic effect, while neutral, earth and skin tones will result in a more elegant and understated look. Eye shadow is more about shaping and shading the eyes than it is about coloring the eyes.

FREE The Travel Set ($60 Value). Details »
Sale — While They Last »
Smart Shopping — Beauty Center
Sunflower – Key Ingredient
FREE Dermal Repair Cream ($21 Value. Details »
Skin Care Regimen »
2 steps to a new you — My Beauty Advisor