Eye Shadow

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Applying your eye shadow is an art in and of itself, but don’t let that scare you away. As you experiment with blending different colors and tones to highlight and shade different parts of your eyelids, you will have fun discovering the different effects you can create with eye shadow! The most basic – and most common – technique is to use lighter shades closest to the lashes and up over the eye lid, with progressively darker tones applied to the crease and back corner. The most common type of eye shadow comes in a powder form, but you can also find beautiful shadows in pencils, creams and liquids. Eye shadows can be applied with brushes or sponge-tipped applicators, with the size of the brush or applicator proportionately matched to the area of the eye to achieve a well-blended design. Be sure that your brush or applicator is soft and smooth so the product is applied without irritating the sensitive skin of your eyelid. And pay close attention to how you blend your colors, keeping in mind that bolder, brighter colors will create a more dramatic effect, while neutral, earth and skin tones will result in a more elegant and understated look. Eye shadow is more about shaping and shading the eyes than it is about coloring the eyes.

Eye Shadow Products

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A highly pigmented eye shadow trio recommended for blue or green eyes.
$28.00
0.07oz | JI384
In Stock
 
A highly pigmented eye shadow recommended for brown eyes.
$19.00
0.07oz | JI146
In Stock
 
An award-winning, high-quality shadow which can be worn dry or damp.
$18.00
SL012
In Stock
 
A veil of sheer metallic hues give these unique shadows a glowing, light-reflective finish not seen in traditional eye shadows.
$28.00
0.15oz | RY026
In Stock
A quad of eye shadow shades featuring shimmering cream, icy pearl, heathered smoke and black smoke.
$30.00
0.18oz | BE839
In Stock
 
A quad of eye shadow shades featuring blushing ivory, honey beige, rosy nude and soft stone.
$30.00
0.18oz | BE840
In Stock
 
A set of nine pigment-rich shadows that range from soft pearl to rich matte.
$36.00 $73.00 value
TF193
In Stock
 
All Day Eye Color - Crease Proof Sunscreen Eye Makeup - SPF 15
$18.00
0.25oz | IC026
In Stock
A highly pigmented eye shadow recommended for blue or green eyes.
$19.00
0.07oz | JI138
In Stock
 
A highly pigmented eye shadow recommended for any eye color with deep skin tones.
$19.00
0.07oz | JI135
In Stock
 
A trio of highly pigmented shadows for any mood or occasion.
$28.00
0.1oz | JI566
In Stock
 
High intensity sheen shadow.
$14.00
BE440
In Stock
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