Eye Shadow

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Applying your eye shadow is an art in and of itself, but don’t let that scare you away. As you experiment with blending different colors and tones to highlight and shade different parts of your eyelids, you will have fun discovering the different effects you can create with eye shadow! The most basic – and most common – technique is to use lighter shades closest to the lashes and up over the eye lid, with progressively darker tones applied to the crease and back corner. The most common type of eye shadow comes in a powder form, but you can also find beautiful shadows in pencils, creams and liquids. Eye shadows can be applied with brushes or sponge-tipped applicators, with the size of the brush or applicator proportionately matched to the area of the eye to achieve a well-blended design. Be sure that your brush or applicator is soft and smooth so the product is applied without irritating the sensitive skin of your eyelid. And pay close attention to how you blend your colors, keeping in mind that bolder, brighter colors will create a more dramatic effect, while neutral, earth and skin tones will result in a more elegant and understated look. Eye shadow is more about shaping and shading the eyes than it is about coloring the eyes.

Eye Shadow Products

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A highly pigmented eye shadow recommended for brown eyes.
$19.00
0.07oz | JI147
In Stock
 
A set of nine pigment-rich shadows that range from soft pearl to rich matte.
$36.00 $73.00 value
TF193
In Stock
 
A highly pigmented eye shadow trio recommended for green or brown eyes.
$28.00
0.07oz | JI160
In Stock
 
Five long-wearing perfect shades in beautiful warm tones.
$56.00
JI456
In Stock
Five long-wearing perfect shades picked out for those with green eyes.
$56.00
0.3oz | JI437
In Stock
 
A highly pigmented eye shadow trio recommended for blue eyes.
$28.00
0.07oz | JI162
In Stock
 
Five long-wearing perfect shades picked out for those with brown eyes.
$56.00
0.3oz | JI436
In Stock
 
This cosmetic kit, featuring 5 different eye shadows, allows you get a bright-eyed spring look.
$55.00
JI424
In Stock
A brown sugar and brown truffle duo with vivid, long-wearing color in an ultra smooth, silky texture.
$20.00
0.1oz | BE622
In Stock
 
All Day Eye Color - Crease Proof Sunscreen Eye Makeup - SPF 15
$18.00
0.25oz | IC033
In Stock
 
All Day Eye Color - Crease Proof Sunscreen Eye Makeup - SPF 15
$18.00
0.25oz | IC029
In Stock
 
Highly pigmented shadow that is simple to blend, sensitivity-tested and stay in place.
$19.00
0.06oz | JI521
In Stock
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