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Eye Shadow

Applying your eye shadow is an art in and of itself, but don’t let that scare you away. As you experiment with blending different colors and tones to highlight and shade different parts of your eyelids, you will have fun discovering the different effects you can create with eye shadow! The most basic – and most common – technique is to use lighter shades closest to the lashes and up over the eye lid, with progressively darker tones applied to the crease and back corner. The most common type of eye shadow comes in a powder form, but you can also find beautiful shadows in pencils, creams and liquids.

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Eye Shadow Products

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A quad of eye shadow shades featuring shimmering cream, icy pearl, heathered smoke and black smoke.
NOW $21.00 REG $30.00
0.18 oz | BE839
In Stock ADD TO BAG
A creamy beige and midnight teal duo with vivid, long-wearing color in an ultra smooth, silky texture.
NOW $14.00 REG $20.00
0.1 oz | BE836
In Stock ADD TO BAG
A apricot nectar and cinnamon brown shimmer duo with vivid, long-wearing color in an ultra smooth, silky texture.
NOW $14.00 REG $20.00
0.1 oz | BE837
In Stock ADD TO BAG
A sea mist and deep lagoon duo with vivid, long-wearing color in an ultra smooth, silky texture.
NOW $14.00 REG $20.00
0.1 oz | BE629
In Stock ADD TO BAG
Shimmery, jewel-toned powder and rich, creamy eyeliner all in one compact.
NOW $19.60 REG $28.00
0.06 oz | DW072
In Stock ADD TO BAG
A sunset pink and deep plum duo with vivid, long-wearing color in an ultra smooth, silky texture.
NOW $14.00 REG $20.00
0.1 oz | BE835
In Stock ADD TO BAG
A vibrant cream eye shadow in a steel grey shimmer.
NOW $12.60 REG $18.00
0.27 oz | ON165
In Stock ADD TO BAG
A quad of eye shadow shades featuring nude sheen, apricot crème, glistening olive and glimmering clove.
NOW $21.00 REG $30.00
0.18 oz | BE838
In Stock ADD TO BAG
A soft pink taupe and nude duo with vivid, long-wearing color in an ultra smooth, silky texture.
NOW $14.00 REG $20.00
0.1 oz | BE834
In Stock ADD TO BAG
The perfect blend of pigment, binder and pearl delivers a weightless feel on the eye, leaving lids glamorous and glittering.
NOW $14.00 REG $20.00
0.08 oz | SL286
No Longer Available
A cool champagne sheen and antique bronze with vivid, long-wearing color in an ultra smooth, silky texture.
NOW $14.00 REG $20.00
0.1 oz | BE832
No Longer Available
A periwinkle and jeweled lavender duo with vivid, long-wearing color in an ultra smooth, silky texture.
NOW $14.00 REG $20.00
0.1 oz | BE626
No Longer Available
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Additional Eye Shadow Information

Eye shadows can be applied with brushes or sponge-tipped applicators, with the size of the brush or applicator proportionately matched to the area of the eye to achieve a well-blended design. Be sure that your brush or applicator is soft and smooth so the product is applied without irritating the sensitive skin of your eyelid. Pay close attention to how you blend your colors, keeping in mind that bolder, brighter colors will create a more dramatic effect, while neutral, earth and skin tones will result in a more elegant and understated look. Eye shadow is more about shaping and shading the eyes than it is about coloring the eyes.

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