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Mascara

Mascara is often the most basic yet most essential element to a woman's daily makeup regimen. Some say that if you wear any makeup at all, wear mascara! There are many types and colors of mascara available; most come in either a water-soluble or waterproof form. The most common misuse of mascara is over-application, which can cause your mascara to smear, flake or chip. Over-application also creates excess weight, which can break your lashes. The secret to all mascara’s performance is in its correct application – and in the brush! The skill of mascara application and the effectiveness of the brush will ensure the desired effect of lusher, fuller, denser lashes.

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Mascara Products

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A mascara approved for sensitive eyes that thickens, curls and strengthens lashes.
$18.00
0.35oz | JI179
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A gentle, waterproof mineral based mascara.
$18.00
0.33 oz | BE510
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Accentuates and separates each lash for a flawless finishing touch to eyes.
$18.00
0.33oz | BE394
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This mineral based mascara will instantly add life to your lashes without flaking, smudging or clumping.
$28.00
0.23oz | RY032
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Uniquely formulated mascara that forms tiny "tubes" around your lashes.
$26.00
0.21 oz | BQ021
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A rose-pink shimmer mascara.
$20.00
0.32oz | ON160
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Curl your lashes and keep them curled all day. This innovative formula contains lash-curl memory.
$22.00
0.24 oz | SL247
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This long-lasting, plush formula leaves lashes looking extra long and luxurious.
$22.00
0.38 oz | SL088
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Double Ego lengthens and thickens like never before, in dramatic jet black.
$21.00
0.16 oz | MP054
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This brush lifts and separates lashes leaving them long and fluttery.
$20.00
0.2oz | LZ010
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An invisible topcoat that instantly transforms any mascara into long wearing and waterproof.
$12.00
0.25oz | BE742
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Coats and curves lashes for dramatic definition and curl.
$24.00
0.35oz | II042
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Additional Mascara Information

Mascaras are designed to achieve a number of benefits including thickening, lengthening and conditioning your eyelashes while providing contrasting color to define and enhance your eyes. Waterproof mascaras are great for swimming and working out, as well as for teary moments, while water-soluble mascaras are great for everyday wear and preserving eyelash health. Normally found in one of three forms—liquid, cream or cake—mascara products are available in various formulas; however, all contain the same basic components of pigments, oils and waxes.

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