Mascara

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Mascara is often the most basic yet most essential element to a woman’s daily makeup regimen. Some say that if you wear any makeup at all, wear mascara! There are many types and colors of mascara available; most come in either a water-soluble or waterproof form. The most common misuse of mascara is over-application, which can cause your mascara to smear, flake or chip. Over-application also creates excess weight, which can break your lashes. The secret to all mascara’s performance is in its correct application – and in the brush! The skill of mascara application and the effectiveness of the brush will ensure the desired effect of lusher, fuller, denser lashes. Mascaras are designed to achieve a number of benefits including thickening, lengthening and conditioning your eyelashes while providing contrasting color to define and enhance your eyes. Waterproof mascaras are great for swimming and working out, as well as for teary moments, while water-soluble mascaras are great for everyday wear and preserving eyelash health. Normally found in one of three forms—liquid, cream or cake—mascara products are available in various formulas; however, all contain the same basic components of pigments, oils and waxes.

Mascara Products

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A lifting, curling mascara that works like a curling iron for eyelashes.
$18.00
.33oz | BE606
In Stock
 
Dramatically plumps lashes for perfect definition, fullness and flutter.
$18.00
0.33oz | BE532
In Stock
 
Nourish your lashes to become longer, thicker, and stronger with this revolutionary mascara created with nano-peptide technology.
$20.00
0.27oz | LZ006
In Stock
 
A eyelash miracle worker.
$21.00
.52oz | TF010
In Stock
The moisturizing lash primer thickens and treats lashes for a perfect mascara application.
$20.00
0.2oz | LZ011
In Stock
 
This formula volumizes and intensifies lashes with its S-shaped curve wand.
$20.00
0.2oz | LZ009
In Stock
 
This mineral based mascara will instantly add life to your lashes without flaking, smudging or clumping.
$28.00
0.23oz | RY032
In Stock
 
Uniquely formulated mascara that forms tiny "tubes" around your lashes.
$26.00
.21 oz | BQ021
In Stock
A gentle, waterproof mineral based mascara.
$18.00
.33 oz | BE510
In Stock
 
Instantly waterproof, refreshe, and protect any mascara.
$21.00
0.19oz | AJ093
In Stock
 
Double Ego lengthens and thickens like never before, in dramatic jet black.
$21.00
0.16oz | MP054
In Stock
 
An invisible topcoat that instantly transforms any mascara into long wearing and waterproof.
$12.00
0.25oz | BE742
In Stock
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