Eye

Winning Strategies for Your Eyes »

Our collection of cosmetics for the eyes includes everything from fun and flirty colored mascaras, liners and shadows to more functional products such as eyebrow and eyelash enhancers, concealers and makeup removers.

Cosmetics for the eyes can enhance the face with soft, subtle color or help to make a bold statement with rich, smoky shades. Many of today’s mascaras condition and hydrate while also giving lashes the illusion of length and thickness. Experimenting with different colors can be fun, allowing for self-expression any time the mood hits.

Eye color primers help prepare the eyes for cosmetics and allow for better and longer makeup wear without creasing, fading or streaking.

Sparse and thin lashes and eyebrows are a very common problem with remedies of the past usually involving fake lashes and eye pencil. Now there is a new generation of eyelash and eyebrow conditioners that have made a huge difference on the faces of many women. Some of the conditioning formulas are even included in color cosmetic products.

Because the skin around the eyes is so thin and delicate, it is best to use a makeup remover developed specially for the removal of eye cosmetics. Gentle formulas remove cosmetic residue without causing irritation.

Eye Products

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Compact comes with two shades to ensure the perfect brow color.
$23.00
0.03oz | AJ116
In Stock
 
Compact comes with two shades to ensure the perfect brow color.
$23.00
0.03oz | AJ115
In Stock
 
A waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows.
$18.00
0.14oz | AJ119
In Stock
 
This straight-edged brow brush is ideal for outlining, defining, and creating perfectly precise brows.
$18.00
AJ112
In Stock
A waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows.
$18.00
0.14oz | AJ118
In Stock
 
A waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows.
$18.00
0.14oz | AJ117
In Stock
 
A limited-edition, value priced set of Lash Domination mascara.
$18.00 $28.00 value
BE831
In Stock
 
A beautiful collection of rich neutral shadow shades that compliment any skin tone.
$40.00
BE817
In Stock
A satin taupe and rich mauve duo with vivid, long-wearing color in an ultra smooth, silky texture.
$20.00
0.1oz | BE833
In Stock
 
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.10oz | BE825
In Stock
 
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.10oz | BE819
In Stock
 
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.10oz | BE827
In Stock
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.10oz | BE823
In Stock
 
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.10oz | BE820
In Stock
 
A apricot nectar and cinnamon brown shimmer duo with vivid, long-wearing color in an ultra smooth, silky texture.
$20.00
0.1oz | BE837
In Stock
 
A sunset pink and deep plum duo with vivid, long-wearing color in an ultra smooth, silky texture.
$20.00
0.1oz | BE835
In Stock
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.10oz | BE818
In Stock
 
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.10oz | BE822
In Stock
 
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.10oz | BE826
In Stock
 
A cool champagne sheen and antique bronze with vivid, long-wearing color in an ultra smooth, silky texture.
$20.00
0.1oz | BE832
In Stock
A quad of eye shadow shades featuring shimmering cream, icy pearl, heathered smoke and black smoke.
$20.00
0.1oz | BE839
In Stock
 
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.10oz | BE821
In Stock
 
A soft pink taupe and nude duo with vivid, long-wearing color in an ultra smooth, silky texture.
$20.00
0.1oz | BE834
In Stock
 
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.10oz | BE824
In Stock
This extremely long-wearing gel eyeliner provides intense pigment without smudging or fading.
$28.00
0.10oz | CR396
In Stock
 
A vibrant cream eye shadow in a copper shimmer
$18.00
0.33oz | ON196
In Stock
 
A vibrant cream eye shadow in a dark brown-bronze shimmer.
$18.00
0.33oz | ON195
In Stock
 
Ultra-slim mechanical pencil to shape, define and fill in your brows.
$21.00
0.003oz | AJ110
In Stock
A versatile gel liner that allows for smooth application and is highly water resistant.
$28.00
0.1oz | JI561
In Stock
 
Ultra-slim mechanical pencil to shape, define and fill in your brows.
$21.00
0.003oz | AJ111
In Stock
 
A versatile gel liner that allows for smooth application and is highly water resistant.
$28.00
0.1oz | JI562
In Stock
 
This blue green shimmer eyeliner provides high-intensity color for up to 24 hours.
$18.00
0.04oz | ON186
In Stock
A trio of highly pigmented shadows for any mood or occasion.
$28.00
0.1oz | JI566
In Stock
 
This gold yellow shimmer eyeliner provides high-intensity color for up to 24 hours.
$18.00
0.04oz | ON185
In Stock
 
This off white cream eyeliner provides high-intensity color for up to 24 hours.
$18.00
0.04oz | ON184
In Stock
 
A veil of sheer metallic hues give these unique shadows a glowing, light-reflective finish not seen in traditional eye shadows.
$28.00
0.15oz | RY027
In Stock
A veil of sheer metallic hues give these unique shadows a glowing, light-reflective finish not seen in traditional eye shadows.
$28.00
0.15oz | RY023
In Stock
 
A veil of sheer metallic hues give these unique shadows a glowing, light-reflective finish not seen in traditional eye shadows.
$28.00
0.15oz | RY026
In Stock
 
A veil of sheer metallic hues give these unique shadows a glowing, light-reflective finish not seen in traditional eye shadows.
$28.00
0.15oz | RY024
In Stock
 
A veil of sheer metallic hues give these unique shadows a glowing, light-reflective finish not seen in traditional eye shadows.
$28.00
0.15oz | RY025
In Stock
This waterproof and longwearing liner won't transfer and is fade proof!
$20.00
0.01oz | SL387
In Stock
 
This waterproof and longwearing liner won't transfer and is fade proof!
$20.00
0.01oz | SL379
In Stock
 
This waterproof and longwearing liner won't transfer and is fade proof!
$20.00
0.01oz | SL385
In Stock
 
This game-changing formula envelops lashes in nourishing, knockout color with endless build and dewy sheen.
$20.00
0.17oz | MP061
In Stock
This waterproof and longwearing liner won't transfer and is fade proof!
$20.00
0.01oz | SL388
In Stock
 
Pur’s waterproof mascara evenly coats each lash in beautiful, budge-proof color.
$20.00
0.17oz | MP062
In Stock
 
This waterproof and longwearing liner won't transfer and is fade proof!
$20.00
0.01oz | SL383
In Stock
 
This waterproof and longwearing liner won't transfer and is fade proof!
$20.00
0.01oz | SL380
In Stock
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