Eye

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Our collection of eye cosmetics includes everything from fun and flirty colored mascaras, liners and shadows to more functional products such as eyebrow and eyelash enhancers, concealers and makeup removers.

Eye cosmetics can enhance the face with soft, subtle color or help to make a bold statement with rich, smoky shades. Many of today’s mascaras condition and hydrate while also giving lashes the illusion of length and thickness. Experimenting with different colors can be fun, allowing for self-expression any time the mood hits.

Eye Products

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An indulgent range of deep, warm chocolate shadows infused with pure, antioxidant-rich cocoa powder.
$49.00
0.56oz | TF314
In Stock
 
Say good-bye to the difficulty, stress and hassle of false lashes with our instant lash extension kit.
$35.00
0.29oz | TF321
In Stock
 
Get thick, full, beautiful, bold sexy brows.
$40.00
0.20oz | FU143
In Stock
 
These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$40.00
0.28oz | BE881
In Stock
These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$40.00
0.28oz | BE882
In Stock
 
These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$40.00
0.28oz | BE880
In Stock
 
These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$30.00
0.17oz | BE873
In Stock
 
Coats and curves lashes for dramatic definition and curl.
$24.00
0.35oz | II042
In Stock
A super soft, silky powder eye shadow that creates fabulously flirty color looks.
$19.00
0.07oz | II036
In Stock
 
High intensity cream shadow creates dramatic color effects that are super long lasting and never creases.
$24.00
0.31oz | II026
In Stock
 
A super soft, silky powder eye shadow that creates fabulously flirty color looks.
$19.00
0.07oz | II032
In Stock
 
A botanical gel designed to hold eye brow hair in place.
$17.00
0.18oz | II022
In Stock
Designed to shade the natural eye contour.
$18.00
II074
In Stock
 
Aids in smooth application of eye shadow while extending wear.
$25.00
0.31oz | II002
In Stock
 
A super soft, silky powder eye shadow that creates fabulously flirty color looks.
$19.00
0.07oz | II029
In Stock
 
A super soft, silky powder eye shadow that creates fabulously flirty color looks. Applies effortlessly and long lasting.
$19.00
0.07oz | II035
In Stock
All-in-one, dual phase formula to lengthens, thickens and defines lashes.
$24.00
0.35oz | II041
In Stock
 
A 3 well compact filled with the essential makers for creating the perfect eyebrow.
$24.00
0.13oz | II019
In Stock
 
High intensity cream shadow creates dramatic color effects that are super long lasting.
$24.00
0.31oz | II025
In Stock
 
A super soft, silky powder eye shadow that creates fabulously flirty color looks.
$19.00
0.07oz | II031
In Stock
A 3 well compact filled with the essential makers for creating the perfect eyebrow.
$24.00
0.13oz | II021
In Stock
 
This twist-up pencil glides on a precise line for maximum color intensity.
$16.00
0.012oz | BE875
In Stock
 
Designed for perfect pigment laydown for any powder eye shadows.
$19.00
II073
In Stock
 
A super soft, silky powder eye shadow that creates fabulously flirty color looks.
$19.00
0.07oz | II028
In Stock
A super soft, silky powder eye shadow that creates fabulously flirty color looks.
$19.00
0.07oz | II034
In Stock
 
High intensity cream shadow creates dramatic color effects that are super long lasting.
$24.00
0.31oz | II024
In Stock
 
A super soft, silky powder eye shadow that creates fabulously flirty color looks.
$19.00
0.07oz | II030
In Stock
 
A 3 well compact filled with the essential makers for creating the perfect eyebrow.
$24.00
0.13oz | II020
In Stock
Creates precise lines and perfect definition.
$18.00
II072
In Stock
 
High intensity cream shadow creates dramatic color effects that are super long lasting.
$24.00
0.31oz | II027
In Stock
 
A super soft, silky powder eye shadow that creates fabulously flirty color looks.
$19.00
0.07oz | II033
In Stock
 
Designed for effortless application of Gel Eye Liner.
$18.00
II075
In Stock
The world's first and only Ecocert lash enhancing serum.
$80.00
0.10oz | LZ015
In Stock
 
The world's first and only Ecocert brow enhancing serum.
$90.00
0.17oz | LZ016
In Stock
 
Open your eyes to bold new heights of drama and definition.
$24.00
0.01oz | MP095
In Stock
 
A limited-edition liquid eye shadow in a sheer, shimmering silver shade.
$17.00
0.13oz | JI580
In Stock
Open your eyes to bold new heights of drama and definition.
$24.00
0.01oz | MP093
In Stock
 
Open your eyes to bold new heights of drama and definition.
$24.00
0.01oz | MP094
In Stock
 
Open your eyes to bold new heights of drama and definition.
$24.00
0.01oz | MP096
In Stock
 
Embrace your natural beauty with eight endearing and eye-catching matte shadows.
$32.00
0.4oz | MP092
Out of Stock
A limited-edition liquid eye shadow in a sheer, shimmering gold shade.
$17.00
0.13oz | JI579
Out of Stock
 
This collection includes five must-have daytime shades for strikingly beautiful eye looks that last.
$29.00 $80.00 value
.012oz x 5 | BE855
No Longer Available
 
This eyeliner boasts a brush of only 0.00876mm, the most precise brush available in the cosmetics industry.
$26.00
0.25oz | BQ039
In Stock
 
A glowing, light-reflective shadow in a baby blue shimmer with a hint of silver.
$28.00
0.15oz | RY036
In Stock
A glowing, light-reflective shadow in a dreamy metallic purple.
$28.00
0.15oz | RY035
In Stock
 
blinc’s Eyeliner Pencil offers unsurpassed hold while conditioning and treating skin at the same time.
$20.00
0.04oz | BQ040
In Stock
 
blinc’s Eyeliner Pencil offers unsurpassed hold while conditioning and treating skin at the same time.
$20.00
0.04oz | BQ043
In Stock
 
blinc’s Eyeliner Pencil offers unsurpassed hold while conditioning and treating skin at the same time.
$20.00
0.04oz | BQ041
In Stock
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Additional Eye Information

Eye color primers help prepare the eyes for cosmetics and allow for better and longer makeup wear without creasing, fading or streaking.

Sparse and thin lashes and eyebrows are a very common problem with remedies of the past usually involving fake lashes and eye pencil. Now there is a new generation of eyelash and eyebrow conditioners that have made a huge difference on the faces of many women. Some of the conditioning formulas are even included in color cosmetic products.

Because the skin around the eyes is so thin and delicate, it is best to use a makeup remover developed specially for the removal of eye cosmetics. Gentle formulas remove cosmetic residue without causing irritation.

Save 20% Storewide use code SPR20 — Details »
One Week Only | 20% off all Avene use code AVENE »
FREE Phytojoba Set ($15 Value). Details »
FREE Max Anti–Shine Mattifying Gel. Details »
Skin Care Regimen »
2 steps to a new you — My Beauty Advisor

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