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Eye

Our collection of eye cosmetics includes everything from fun and flirty colored mascaras, liners and shadows to more functional products such as eyebrow and eyelash enhancers, concealers and makeup removers.

Eye cosmetics can enhance the face with soft, subtle color or help to make a bold statement with rich, smoky shades. Many of today’s mascaras condition and hydrate while also giving lashes the illusion of length and thickness. Experimenting with different colors can be fun, allowing for self-expression any time the mood hits.

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Eye Products

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A gorgeous eye shadow palette containing 15 stunning shades, a full size waterproof eyeliner and deluxe size shadow primer. A $157 Value
$49.00 $157.00 value
TF278
In Stock ADD TO BAG
Wear these six stunning shadows alone, or work your magic by mixing them together.
$36.00 $84.00 value
BE858
In Stock ADD TO BAG
A waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows.
$18.00
0.14 oz | AJ101
In Stock ADD TO BAG
A waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows.
$18.00
0.14 oz | AJ103
In Stock ADD TO BAG
Ultra-slim mechanical pencil to shape, define and fill in your brows.
$21.00
0.003 oz | AJ072
In Stock ADD TO BAG
A waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows.
$18.00
0.14 oz | AJ119
In Stock ADD TO BAG
Ultra-slim mechanical pencil to shape, define and fill in your brows.
$21.00
0.003 oz | AJ071
In Stock ADD TO BAG
A waterproof liquid liner that glides on with ease and won't smudge!
$20.00
0.11 oz | SL179
In Stock ADD TO BAG
Naturally boosts eyelash length, fullness and thickness.
$99.00
0.15 oz | FU059
In Stock ADD TO BAG
A waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows.
$18.00
0.14 oz | AJ117
In Stock ADD TO BAG
Compact comes with two shades to ensure the pefect brow color.
$23.00
0.03 oz | AJ002
In Stock ADD TO BAG
Compact comes with two shades to ensure the perfect brow color.
$23.00
0.03 oz | AJ004
In Stock ADD TO BAG
16 cocoa infused matte and shimmer shades in natural browns, delicate pinks and luscious plums.
$49.00
0.62oz | TF282
In Stock ADD TO BAG
Ultra-slim mechanical pencil to shape, define and fill in your brows.
$21.00
0.003 oz | AJ097
In Stock ADD TO BAG
A waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows.
$18.00
0.14 oz | AJ118
In Stock ADD TO BAG
A waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows.
$18.00
0.14 oz | AJ104
In Stock ADD TO BAG
A waterproof liquid liner that glides on with ease and won't smudge!
$20.00
0.11 oz | SL234
In Stock ADD TO BAG
Compact comes with two shades to ensure the perfect brow color.
$23.00
0.03oz | AJ115
In Stock ADD TO BAG
Compact comes with two shades to ensure the perfect brow color.
$23.00
0.03oz | AJ116
In Stock ADD TO BAG
Ultra-slim mechanical pencil to shape, define and fill in your brows.
$21.00
0.003 oz | AJ110
In Stock ADD TO BAG
Compact comes with two shades to ensure the perfect brow color.
$23.00
0.03oz | AJ122
In Stock ADD TO BAG
Ultra-slim mechanical pencil to shape, define, and fill in your brows.
$21.00
0.003 oz | AJ070
In Stock ADD TO BAG
A waterproof brow color ideal for sculpting, defining and carving perfectly precise brows.
$18.00
0.14 oz | AJ125
In Stock ADD TO BAG
Ultra-slim mechanical pencil to shape, define and fill in your brows.
$21.00
0.003 oz | AJ096
In Stock ADD TO BAG
Fabulous lashes and beautifully brilliant brows are just a few brush strokes away.
$50.00
0.1oz | RP001
In Stock ADD TO BAG
Ultra-slim mechanical pencil to shape, define and fill in your brows.
$21.00
0.003 oz | AJ073
In Stock ADD TO BAG
Compact comes with two shades to ensure the perfect brow color.
$23.00
0.03oz | AJ091
In Stock ADD TO BAG
Uniquely formulated mascara that forms tiny "tubes" around your lashes.
$26.00
0.21oz | BQ026
In Stock ADD TO BAG
Incredible, buildable, glamorous volume and length, all while being smudge-proof, sweat-proof, water-resistant, flake-proof.
$26.00
0.3oz | BQ037
In Stock ADD TO BAG
Limited Time Offer! Purchase the RapidLash Eyelash Enhancing Serum
$89.00 $100.00 value
0.2 oz | RPPK01
In Stock ADD TO BAG
A waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows.
$18.00
0.14 oz | AJ102
In Stock ADD TO BAG
An indulgent range of deep, warm chocolate shadows infused with pure, antioxidant-rich cocoa powder.
$49.00
0.56 oz | TF314
In Stock ADD TO BAG
A waterproof brow color ideal for sculpting, defining and carving perfectly precise brows.
$18.00
0.14 oz | AJ127
In Stock ADD TO BAG
A waterproof brow color ideal for sculpting, defining and carving perfectly precise brows.
$18.00
0.14 oz | AJ126
In Stock ADD TO BAG
Give eyes a pop of sugary shimmer and creamy mattes with this French macaroon inspired palette.
$36.00
0.39 oz | TF342
In Stock ADD TO BAG
Groom and set brows for a polished look that lasts all day.
$22.00
0.28oz | AJ009
In Stock ADD TO BAG
A waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows.
$18.00
0.14 oz | AJ100
In Stock ADD TO BAG
Ultra-slim mechanical pencil to shape, define and fill in your brows.
$21.00
0.003 oz | AJ108
In Stock ADD TO BAG
Versatile kit helps you create natural eye looks like a pro.
$36.00
TF124
In Stock ADD TO BAG
$100.00
0.13oz | EA171
In Stock ADD TO BAG
Extend the life of your eye shadow with this lid primer.
$20.00
0.35oz | TF089
In Stock ADD TO BAG
Ultra-slim mechanical pencil to shape, define and fill in your brows.
$21.00
0.003 oz | AJ111
In Stock ADD TO BAG
The world's first and only Ecocert lash enhancing serum.
$80.00
0.1 oz | LZ015
In Stock ADD TO BAG
A lash/eyebrow treatment and eyelash enhancement in one!
$20.00
0.3oz | BQ010
In Stock ADD TO BAG
Set your perfect brow look with a hint of tint.
$22.00
0.32 oz | AJ011
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Guaranteed longer, fuller lashes in just 28 days.
$44.00
0.35oz | TL001
In Stock ADD TO BAG
Set your perfect brow look with a hint of tint.
$22.00
0.32 oz | AJ013
In Stock ADD TO BAG
Enjoy hours of sleek, long-wearing color with bareMinerals Round the Clock Waterproof Eyeliner.
$24.00
BE899
In Stock ADD TO BAG
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Additional Eye Information

Eye color primers help prepare the eyes for cosmetics and allow for better and longer makeup wear without creasing, fading or streaking.

Sparse and thin lashes and eyebrows are a very common problem with remedies of the past usually involving fake lashes and eye pencil. Now there is a new generation of eyelash and eyebrow conditioners that have made a huge difference on the faces of many women. Some of the conditioning formulas are even included in color cosmetic products.

Because the skin around the eyes is so thin and delicate, it is best to use a makeup remover developed specially for the removal of eye cosmetics. Gentle formulas remove cosmetic residue without causing irritation.

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