Eye

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Our collection of eye cosmetics includes everything from fun and flirty colored mascaras, liners and shadows to more functional products such as eyebrow and eyelash enhancers, concealers and makeup removers.

Eye cosmetics can enhance the face with soft, subtle color or help to make a bold statement with rich, smoky shades. Many of today’s mascaras condition and hydrate while also giving lashes the illusion of length and thickness. Experimenting with different colors can be fun, allowing for self-expression any time the mood hits.

Eye Products

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Dramatically plumps lashes for perfect definition, fullness and flutter.
$18.00
0.33oz | BE533
In Stock
 
A mascara approved for sensitive eyes that thickens, curls and strengthens lashes.
$18.00
0.35oz | JI179
In Stock
 
Creamy, long-wearing color meets exceptional skincare benefits and broad spectrum SPF.
$18.00
0.10oz | BE820
In Stock
 
Nourish your lashes naturally making them longer, stronger and thicker.
$20.00
0.13oz | LZ003
In Stock
This formula volumizes and intensifies lashes with its S-shaped curve wand.
$20.00
0.2oz | LZ009
In Stock
 
This nourishing mineral mascara lengthens, thickens and curls lashes.
$19.00
.17oz | MP019
In Stock
 
Unabashedly enchanting and fiercely feminine, these limited-edition hues blend and layer for countless lovely looks.
$30.00
0.17oz | BE772
In Stock
 
A quad of eye shadow shades featuring airy pink, iridescent lilac, electric amethyst and violet sheen.
$30.00
0.18oz | BE633
In Stock
A quad of eye shadow shades featuring delicate peach, brushed taupe, light mocha glaze and twinkling espresso.
$30.00
0.18oz | BE631
In Stock
 
These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$30.00
0.17oz | BE873
In Stock
 
Intense, radiant color for a variety of eye-defining effects.
$14.00
.01oz | BE446
In Stock
 
This natural mineral based mascara will instantly add life to your lashes without flaking, smudging or clumping.
$28.00
0.23oz | RY031
In Stock
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Additional Eye Information

Eye color primers help prepare the eyes for cosmetics and allow for better and longer makeup wear without creasing, fading or streaking.

Sparse and thin lashes and eyebrows are a very common problem with remedies of the past usually involving fake lashes and eye pencil. Now there is a new generation of eyelash and eyebrow conditioners that have made a huge difference on the faces of many women. Some of the conditioning formulas are even included in color cosmetic products.

Because the skin around the eyes is so thin and delicate, it is best to use a makeup remover developed specially for the removal of eye cosmetics. Gentle formulas remove cosmetic residue without causing irritation.

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