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Eye

Our collection of eye cosmetics includes everything from fun and flirty colored mascaras, liners and shadows to more functional products such as eyebrow and eyelash enhancers, concealers and makeup removers.

Eye cosmetics can enhance the face with soft, subtle color or help to make a bold statement with rich, smoky shades. Many of today’s mascaras condition and hydrate while also giving lashes the illusion of length and thickness. Experimenting with different colors can be fun, allowing for self-expression any time the mood hits.

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Eye Products

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Natural and synthetic fibers for multi-purpose application of eye shadow and wet/dry eyeliner.
$28.00
1 ct | BE915
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This one-of-a-kind brush adapts to the unique curves of them all. Its hand-shaped, scooped design hugs your lash line.
$22.00
1 ct | BE914
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This genius brush is specifically engineered to create a natural gradient of color.
$18.00
1 ct | BE916
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Enjoy hours of sleek, long-wearing color with bareMinerals Round the Clock Waterproof Eyeliner.
$24.00
BE899
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These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$40.00
0.28oz | BE881
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These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$40.00
0.28oz | BE882
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These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$40.00
0.28oz | BE880
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These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$30.00
0.17oz | BE873
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This twist-up pencil glides on a precise line for maximum color intensity.
$16.00
0.012 oz | BE875
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A lightly tinted eye primer that instantly cools and recharges skin.
$20.00
0.05oz | BE842
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A beautiful collection of rich neutral shadow shades that compliment any skin tone.
$40.00
BE817
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Wear these six stunning shadows alone, or work your magic by mixing them together.
$36.00 $84.00 value
BE858
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Additional Eye Information

Eye color primers help prepare the eyes for cosmetics and allow for better and longer makeup wear without creasing, fading or streaking.

Sparse and thin lashes and eyebrows are a very common problem with remedies of the past usually involving fake lashes and eye pencil. Now there is a new generation of eyelash and eyebrow conditioners that have made a huge difference on the faces of many women. Some of the conditioning formulas are even included in color cosmetic products.

Because the skin around the eyes is so thin and delicate, it is best to use a makeup remover developed specially for the removal of eye cosmetics. Gentle formulas remove cosmetic residue without causing irritation.

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