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Eye

Our collection of eye cosmetics includes everything from fun and flirty colored mascaras, liners and shadows to more functional products such as eyebrow and eyelash enhancers, concealers and makeup removers.

Eye cosmetics can enhance the face with soft, subtle color or help to make a bold statement with rich, smoky shades. Many of today’s mascaras condition and hydrate while also giving lashes the illusion of length and thickness. Experimenting with different colors can be fun, allowing for self-expression any time the mood hits.

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Eye Products

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Instantly creates a bright-eyed look for tired eyes.
$19.00
0.08 oz | BE306
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Accentuates and separates each lash for a flawless finishing touch to eyes.
$18.00
0.33oz | BE393
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Enjoy hours of sleek, long-wearing color with bareMinerals Round the Clock Waterproof Eyeliner.
$24.00
BE899
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A quad of eye shadow shades featuring delicate peach, brushed taupe, light mocha glaze and twinkling espresso.
$30.00
0.18oz | BE631
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Brightening primer for the eyes brightens the eye area as well as preps it for shadow application.
$18.00
0.1 oz | BE560
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A multi-duty volumizing, lengthening, thickening, separating, long-wearing mascara.
$18.00
0.37oz | BE741
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Enjoy hours of sleek, long-wearing color with bareMinerals Round the Clock Waterproof Eyeliner.
$16.00
0.04 oz | BE930
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These shadows provide vivid, pigment-packed color with seamless blendability that lasts up to 12 hours.
$40.00
0.28oz | BE880
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Gently dissolves waterproof mascara and long-wearing eye makeup for perfectly clean lids and lashes.
$18.00
4oz | BE700
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This twist-up pencil glides on a precise line for maximum color intensity.
$16.00
0.12oz | BE776
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A quad of eye shadow shades featuring blushing ivory, honey beige, rosy nude and soft stone.
$30.00
0.18oz | BE840
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A lightly tinted eye primer that instantly cools and recharges skin.
$20.00
0.05oz | BE842
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Additional Eye Information

Eye color primers help prepare the eyes for cosmetics and allow for better and longer makeup wear without creasing, fading or streaking.

Sparse and thin lashes and eyebrows are a very common problem with remedies of the past usually involving fake lashes and eye pencil. Now there is a new generation of eyelash and eyebrow conditioners that have made a huge difference on the faces of many women. Some of the conditioning formulas are even included in color cosmetic products.

Because the skin around the eyes is so thin and delicate, it is best to use a makeup remover developed specially for the removal of eye cosmetics. Gentle formulas remove cosmetic residue without causing irritation.

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