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Eye

Our collection of eye cosmetics includes everything from fun and flirty colored mascaras, liners and shadows to more functional products such as eyebrow and eyelash enhancers, concealers and makeup removers.

Eye cosmetics can enhance the face with soft, subtle color or help to make a bold statement with rich, smoky shades. Many of today’s mascaras condition and hydrate while also giving lashes the illusion of length and thickness. Experimenting with different colors can be fun, allowing for self-expression any time the mood hits.

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Eye Products

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This lash primer will make your mascara twice as effective.
$19.00
0.3 oz | JI182
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A highly pigmented eye shadow trio recommended for green eyes.
$30.00
0.07 oz | JI382
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A mascara approved for sensitive eyes that thickens and conditions lashes.
$20.00
0.35 oz | JI176
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A black mascara that thickens, conditions and lengthens with sea minerals.
$33.00
0.42 oz | JI336
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A highly pigmented eye shadow trio recommended for blue or green eyes.
$30.00
0.07 oz | JI384
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A brunette brow kit that leaves brows with a softer, more natural appearance.
$29.00
JI434
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Wake up tired eyes with this dual-ended jumbo highlighter pencil.
$16.50
0.1 oz | JI193
In Stock ADD TO BAG
A versatile gel liner that allows for smooth application and is highly water resistant.
$28.00
0.1 oz | JI562
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This cosmetic kit, featuring 5 different eye shadows, allows you get a bright-eyed spring look.
$55.00
JI424
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This daytime set creates gorgeous natural-looking eyes.
$55.00
JI308
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A basic brown eyeliner pencil with natural pigments that is easy to apply.
$15.00
0.04 oz | JI189
In Stock ADD TO BAG
A highly pigmented eye shadow recommended for brown eyes.
$22.00
0.07 oz | JI137
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An eye color duo - rich brown eyeliner with a velvet rose highlighter.
$20.00
0.04 oz | JI442
In Stock ADD TO BAG
A mascara approved for sensitive eyes that thickens and conditions lashes.
$20.00
0.35 oz | JI177
In Stock ADD TO BAG
An eye color duo - royal purple eyeliner with a luxurious pearl highlighter.
$20.00
0.04 oz | JI443
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A soft beige eye lid primer that keeps your shadow from creasing.
$19.50
0.6 oz | JI171
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An ideal cosmetic for tinting brow hairs the natural way.
$19.00
0.17 oz | JI184
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A blonde brow kit that leaves brows with a softer, more natural appearance.
$29.00
JI433
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A highly pigmented eye shadow trio recommended for blue eyes.
$28.00
1 oz | JI163
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A versatile gel liner that allows for smooth application and is highly water resistant.
$28.00
0.1 oz | JI585
In Stock ADD TO BAG
A versatile gel liner that allows for smooth application and is highly water resistant.
$28.00
0.1 oz | JI572
In Stock ADD TO BAG
A mascara approved for sensitive eyes that thickens, curls and strengthens lashes.
$24.00
0.25 oz | JI602
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A mascara approved for sensitive eyes that thickens, curls and strengthens lashes.
$24.00
0.25 oz | JI601
In Stock ADD TO BAG
A highly pigmented eye shadow recommended for green eyes.
$22.00
0.07 oz | JI142
In Stock ADD TO BAG
A highly pigmented eye shadow recommended for blue eyes.
$22.00
0.07 oz | JI132
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A highly pigmented eye shadow recommended for blue or green eyes.
$22.00
0.07 oz | JI155
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A highly pigmented eye shadow recommended for all eye colors.
$22.00
0.07 oz | JI154
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Highly pigmented shadow that is simple to blend, sensitivity-tested and stay in place.
$22.00
0.06 oz | JI525
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A highly pigmented eye shadow recommended for brown eyes.
$22.00
0.07 oz | JI150
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A black/brown liquid eyeliner with saturated color and real staying power.
$21.00
0.2 oz | JI333
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An eye color duo - a smoky grey eyeliner with a pale peach highlighter.
$20.00
0.04 oz | JI486
In Stock ADD TO BAG
A quick-drying liquid eye shadow with a smooth and luxurious formula.
$17.00
0.13 oz | JI588
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A quick-drying liquid eye shadow with a smooth and luxurious formula.
$17.00
0.13 oz | JI587
In Stock ADD TO BAG
A quick-drying liquid eye shadow with a smooth and luxurious formula.
$17.00
0.13 oz | JI590
In Stock ADD TO BAG
A black/grey eyeliner pencil with natural pigments that is easy to apply.
$15.00
0.04 oz | JI191
In Stock ADD TO BAG
A black/brown eyeliner pencil with natural pigments that is easy to apply.
$15.00
0.04 oz | JI190
In Stock ADD TO BAG
A basic black eyeliner pencil with natural pigments that is easy to apply.
$15.00
0.04 oz | JI188
In Stock ADD TO BAG
Ideal for brushing, grooming and separating, this brush creates perfectly groomed lashes and brows.
$14.00
1 ct | JI287
In Stock ADD TO BAG
Wake up tired eyes with this dual-ended jumbo highlighter pencil.
$15.50
0.1 oz | JI404
In Stock ADD TO BAG
A highly pigmented eye shadow recommended for green eyes.
$22.00
0.07 oz | JI157
In Stock ADD TO BAG
A deluxe brush used for applying eye shadows or blending.
$26.00
1 ct | JI207
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Highly pigmented shadow that is simple to blend, sensitivity-tested and stay in place.
$22.00
0.06 oz | JI524
In Stock ADD TO BAG
Highly pigmented shadow that is simple to blend, sensitivity-tested and stay in place.
$22.00
0.06 oz | JI514
In Stock ADD TO BAG
An ideal cosmetic for tinting brow hairs the natural way.
$19.00
0.17 oz | JI183
In Stock ADD TO BAG
A Taklon Nylon brush used to define the brows and line the eyes.
$17.00
1 ct | JI285
In Stock ADD TO BAG
A trio of highly pigmented shadows for any mood or occasion.
$28.00
0.07 oz | JI485
In Stock ADD TO BAG
Highly pigmented shadow that is simple to blend, sensitivity-tested and stay in place.
$22.00
0.06 oz | JI521
In Stock ADD TO BAG
Three travel-friendly, space saving brushes in one.
$30.00
1 ct | JI530
In Stock ADD TO BAG
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Additional Eye Information

Eye color primers help prepare the eyes for cosmetics and allow for better and longer makeup wear without creasing, fading or streaking.

Sparse and thin lashes and eyebrows are a very common problem with remedies of the past usually involving fake lashes and eye pencil. Now there is a new generation of eyelash and eyebrow conditioners that have made a huge difference on the faces of many women. Some of the conditioning formulas are even included in color cosmetic products.

Because the skin around the eyes is so thin and delicate, it is best to use a makeup remover developed specially for the removal of eye cosmetics. Gentle formulas remove cosmetic residue without causing irritation.

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