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Foundation

Foundation provides you with a flawless, even base — a clean palate – from which to begin your makeup design. Even if you are blessed with a perfect, even complexion, a good foundation allows your other makeup products to be applied more smoothly and evenly and to better adhere for a longer-lasting effect, as the skin by itself is not a good adhesive. To avoid a “masked” appearance, choose a color that matches your skin exactly. Any difference in shade will make your foundation obvious and therefore unnatural. Pay attention to whether you have an olive, sallow, ashen or ruddy skin tone, and choose a foundation accordingly. One exception to the rule: if the skin on your neck is a different color than your face, choose a foundation that matches your neck’s skin color.

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Foundation Products

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A translucent, anti-aging foundation with SPF.
$55.00
1 oz | NV189
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A multi-purpose, anti-aging foundation that provides natural translucent coverage and SPF 30.
$55.00
1 oz | NV227
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Provides medium coverage for minor to moderate skin issues: Rosacea, redness, hyperpigmentation, acne scars and birthmarks.
$35.00
1 oz | DB140
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Complete your skin care routine with the #1 Dermatologist recommended camouflage brand.
$38.00
1 oz | DB041
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Eliminates shine for a flawless, natural matte finish all day.
$28.00
0.21 oz | BE400
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The award-winning foundation that started the mineral makeup revolution.
$28.00
0.28 oz | BE290
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Eliminates shine for a flawless, natural matte finish all day.
$28.00
0.21 oz | BE401
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A foundation, powder, concealer and sunscreen all in one for medium skin tones.
$40.00
0.35 oz | JI264
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Complete your skin care routine with the #1 Dermatologist recommended camouflage brand.
$38.00
1 oz | DB039
In Stock ADD TO BAG
Semi-Matte liquid mineral foundation. Extra coverage formula.
$27.00
0.5oz | IC008
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Provides medium coverage for minor to moderate skin issues: Rosacea, redness, hyperpigmentation, acne scars and birthmarks.
$35.00
1 oz | DB139
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A foundation, powder, concealer and sunscreen all in one for light to medium skin tones.
$40.00
0.35 oz | JI278
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Provides flawless coverage while combating environmental damage. Best Anti-Aging Foundation - Self Magazine
$45.00
1 oz | PT167
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A concealer, foundation, powder and sunscreen all in one for light to medium skin tones.
$42.00
0.37 oz | JI283
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Complete your skin care routine with the #1 Dermatologist recommended camouflage brand.
$38.00
1 oz | DB054
In Stock ADD TO BAG
Complete your skin care routine with the #1 Dermatologist recommended camouflage brand.
$38.00
1 oz | DB042
In Stock ADD TO BAG
Complete your skin care routine with the #1 Dermatologist recommended camouflage brand.
$38.00
1 oz | DB043
In Stock ADD TO BAG
Complete your skin care routine with the #1 Dermatologist recommended camouflage brand.
$38.00
1 oz | DB035
In Stock ADD TO BAG
Provides medium coverage for minor to moderate skin issues: Rosacea, redness, hyperpigmentation, acne scars and birthmarks.
$35.00
1 oz | DB142
In Stock ADD TO BAG
Eliminates shine for a flawless, natural matte finish all day.
$28.00
0.21 oz | BE404
In Stock ADD TO BAG
A foundation, powder, concealer and sunscreen all in one for light to medium skin tones.
$40.00
0.35 oz | JI257
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Moisturizing liquid mineral foundation for light to medium coverage. Fantastic Finish formula.
$27.00
0.5oz | IC003
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No extra powder is necessary for an ultra-matte look with added natural oil-absorbers.
$27.00
0.5 oz | IC013
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A foundation, powder, concealer and sunscreen all in one for deep dark skin tones.
$40.00
0.35 oz | JI277
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This supercharged multi-tasker is designed to brighten, protect, and perfect in 1 simple step.
$36.00
1 oz | OL094
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A 4-in-1 Pressed Mineral Makeup Foundation that is a natural mineral makeup, concealer, powder and SPF 15 protection all in one.
$27.00
0.28 oz | MP001
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Complete your skin care routine with the #1 Dermatologist recommended camouflage brand.
$38.00
1 oz | DB034
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A foundation, powder, concealer and sunscreen all in one for light to medium skin tones.
$52.00
0.35 oz | JI032
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A sleek, refillable compact for use with Jane Iredale PurePressed Base or PureMatte Finish Powder.
$12.00
1 ct | JI397
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A full coverage foundation and anti-aging treatment in one. Shade Warm Beige is suitable for medium complexions with pink undertones.
$40.00
1oz | EX096
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The award-winning foundation that started the mineral makeup revolution.
$28.00
0.28 oz | BE287
In Stock ADD TO BAG
Moisturizing liquid mineral foundation for light to medium coverage. Fantastic Finish formula.
$27.00
0.5oz | IC002
In Stock ADD TO BAG
Complete your skin care routine with the #1 Dermatologist recommended camouflage brand.
$38.00
1 oz | DB046
In Stock ADD TO BAG
Complete your skin care routine with the #1 Dermatologist recommended camouflage brand.
$38.00
1 oz | DB040
In Stock ADD TO BAG
Complete your skin care routine with the #1 Dermatologist recommended camouflage brand.
$38.00
1 oz | DB049
In Stock ADD TO BAG
A concealer, foundation, powder and sunscreen all in one for medium warm skin tones.
$44.00
0.37 oz | JI010
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This liquid mineral foundation leaves your skin looking moist and hydrated. For fair skin types.
$50.00
1 oz | JI038
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This liquid mineral foundation leaves your skin looking moist and hydrated. For light to medium skin tones.
$50.00
1 oz | JI033
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A foundation, powder, concealer and sunscreen all in one for light to medium skin tones.
$40.00
0.35 oz | JI273
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An oil-free tinted moisturizer made with lightweight minerals. For light to medium complexions.
$39.00
2 oz | JI297
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A 4-in-1 Pressed Mineral Makeup Foundation that is a natural mineral makeup concealer, powder and SPF 15 protection all in one.
$27.00
0.28 oz | MP003
In Stock ADD TO BAG
Complete your skin care routine with the #1 Dermatologist recommended camouflage brand.
$38.00
1 oz | DB038
In Stock ADD TO BAG
A Rich golden foundation - for medium to deep skin tones.
$55.00
0.42oz | CR267
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A medium-warm golden pressed powder foundation.
$55.00
0.42 oz | CR050
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The best of a BB, a CC and a tinted moisturizer all in one product.
$29.00
1.18 oz | BE871
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A foundation, powder, concealer and sunscreen all in one for fair skin tones.
$40.00
0.35 oz | JI268
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A foundation, powder, concealer and sunscreen all in one for deep to tan skin tones.
$40.00
0.35 oz | JI260
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A foundation, powder, concealer and sunscreen all in one for medium to dark skin tones.
$40.00
0.35 oz | JI272
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Additional Foundation Information

There are numerous types of foundations to choose from, including powders, liquids, cream-to-powders, liquid-to-powders and sticks, with many of these incorporating sunscreen. Remember to apply your foundation thinly, not caked on, and check it in the daylight for proper color. The key with foundation is to blend, blend and blend again!

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