Foundation

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Foundation provides you with a flawless, even base — a clean palate – from which to begin your makeup design. Even if you are blessed with a perfect, even complexion, a good foundation allows your other makeup products to be applied more smoothly and evenly and to better adhere for a longer-lasting effect, as the skin by itself is not a good adhesive. To avoid a “masked” appearance, choose a color that matches your skin exactly. Any difference in shade will make your foundation obvious and therefore unnatural. Pay attention to whether you have an olive, sallow, ashen or ruddy skin tone, and choose a foundation accordingly. One exception to the rule: if the skin on your neck is a different color than your face, choose a foundation that matches your neck’s skin color. There are numerous types of foundations to choose from, including powders, liquids, cream-to-powders, liquid-to-powders and sticks, with many of these incorporating sunscreen. Remember to apply your foundation thinly, not caked on, and check it in the daylight for proper color. The key with foundation is to blend, blend and blend again!

Foundation Products

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A 4-in-1 Pressed Mineral Makeup Foundation that is a natural mineral makeup concealer, powder and SPF 15 protection all in one.
$27.00
.28oz | MP002
In Stock
 
Provides you with both flawless coverage and all day skin care.
$36.00
1oz | EX047
In Stock
 
Provides you with both flawless coverage and all day skin care.
$36.00
1oz | EX050
In Stock
 
A foundation, powder, concealer and sunscreen all in one for deep to tan skin tones.
$40.00
0.35oz | JI260
In Stock
A medium-warm golden pressed powder foundation.
$55.00
0.42 oz | CR050
In Stock
 
This BB cream covers blemishes, minimizes pores and disguises wrinkles.
$48.00
1.7oz | JI478
In Stock
 
A nourishing foundation that conceals, brightens and smoothes skin.
$48.00
1.7oz | JI477
In Stock
 
Chroma 5 1/4A flawless complexion for up to 12 hours.
$37.00
1oz | DB050
In Stock
A BB cream with natural looking coverage that also provides oil control.
$39.00
1oz | BT149
In Stock
 
Chroma 7A flawless complexion for up to 12 hours.
$37.00
1oz | DB054
In Stock
 
Moisturizing liquid mineral foundation for light to medium coverage. Fantastic Finish formula.
$27.00
0.5oz | IC002
In Stock
 
A concealer, foundation, powder and sunscreen all in one for fair cool skin tones.
$44.00
0.37oz | JI007
In Stock
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