Foundation

Beauty S.O.S. | Shop Our Solutions »

Foundation provides you with a flawless, even base — a clean palate – from which to begin your makeup design. Even if you are blessed with a perfect, even complexion, a good foundation allows your other makeup products to be applied more smoothly and evenly and to better adhere for a longer-lasting effect, as the skin by itself is not a good adhesive. To avoid a “masked” appearance, choose a color that matches your skin exactly. Any difference in shade will make your foundation obvious and therefore unnatural. Pay attention to whether you have an olive, sallow, ashen or ruddy skin tone, and choose a foundation accordingly. One exception to the rule: if the skin on your neck is a different color than your face, choose a foundation that matches your neck’s skin color. There are numerous types of foundations to choose from, including powders, liquids, cream-to-powders, liquid-to-powders and sticks, with many of these incorporating sunscreen. Remember to apply your foundation thinly, not caked on, and check it in the daylight for proper color. The key with foundation is to blend, blend and blend again!

Foundation Products

Sort results by:
Display:        
A translucent, anti-aging foundation with SPF.
$55.00
1 oz | NV189
In Stock
 
A multi-purpose, anti-aging foundation that provides natural translucent coverage and SPF 30.
$55.00
1oz | NV227
In Stock
 
This liquid mineral foundation leaves your skin looking moist and hydrated. For fair skin types.
$50.00
1oz | JI038
In Stock
 
A medium-warm golden pressed powder foundation.
$55.00
0.42 oz | CR050
In Stock
A foundation, powder, concealer and sunscreen all in one for fair skin tones.
$52.00
0.35oz | JI026
In Stock
 
This liquid mineral foundation leaves your skin looking moist and hydrated. For light to medium skin tones.
$50.00
1oz | JI039
In Stock
 
This liquid mineral foundation leaves your skin looking moist and hydrated. For light skin tones.
$50.00
1oz | JI042
In Stock
 
A rich neutral toned foundation for deep skin tones.
$55.00
0.42oz | CR052
In Stock
A foundation, powder, concealer and sunscreen all in one for porcelain or fair skin tones.
$52.00
0.35oz | JI017
In Stock
 
A foundation, powder, concealer and sunscreen all in one for light to medium skin tones.
$52.00
0.35oz | JI032
In Stock
 
A foundation, powder, concealer and sunscreen all in one medium skin tones.
$52.00
0.35oz | JI031
In Stock
 
This liquid mineral foundation leaves your skin looking moist and hydrated. For medium to dark skin tones.
$50.00
1oz | JI040
In Stock
Display:        

Save 20% Storewide use code BEAUTY20 | Details »
Sale — While They Last »
Smart Shopping — Beauty Center
Vitamin C – Key Ingredient
FREE Neem & Blood Orange Body Lotion. Details »
FREE High–Gloss Masque. Details »
Skin Care Regimen »
2 steps to a new you — My Beauty Advisor

help

about

share

HACKER SAFE certified sites prevent over 99.9% of hacker crime.
BBBOnLine Reliability Seal
TRUSTe online privacy certification
Stella Service
SEE ALL    
SEE ALL