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Foundation

Foundation provides you with a flawless, even base — a clean palate – from which to begin your makeup design. Even if you are blessed with a perfect, even complexion, a good foundation allows your other makeup products to be applied more smoothly and evenly and to better adhere for a longer-lasting effect, as the skin by itself is not a good adhesive. To avoid a “masked” appearance, choose a color that matches your skin exactly. Any difference in shade will make your foundation obvious and therefore unnatural. Pay attention to whether you have an olive, sallow, ashen or ruddy skin tone, and choose a foundation accordingly. One exception to the rule: if the skin on your neck is a different color than your face, choose a foundation that matches your neck’s skin color.

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Foundation Products

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High performance foundation that "stays all day."
$44.00
1oz | SL310
In Stock ADD TO BAG
High performance foundation that "stays all day."
NOW $28.60 REG $44.00
1oz | SL308
In Stock ADD TO BAG
High performance foundation that "stays all day."
NOW $28.60 REG $44.00
1oz | SL312
In Stock ADD TO BAG
High performance foundation that "stays all day."
$44.00
1 oz | SL309
In Stock ADD TO BAG
A multi-tasking moisturizer, brightener, primer, concealer and SPF foundation.
$38.00
1.5oz | MP040
In Stock ADD TO BAG
This foundation revelation draws vital moisture to the skin for a look that is flawlessly fresh.
$36.00
1oz | MP045
In Stock ADD TO BAG
This silicone-free foundation works to erase brown spots, blemishes and fine lines.
NOW $38.00 REG $38.00
1.5oz | MP042
In Stock ADD TO BAG
A lightweight, oil-free foundation that won't smudge, rub or fade.
$36.00
1oz | MP044
In Stock ADD TO BAG
High performance foundation that "stays all day."
$44.00
1oz | SL311
In Stock ADD TO BAG
A multi-tasking CC cream that protects, corrects and perfects skin.
$38.00
1.5oz | MP041
In Stock ADD TO BAG
A lightweight and oil-free foundation that lasts all day long.
$36.00
1oz | MP046
In Stock ADD TO BAG
High performance foundation that "stays all day."
$44.00
1oz | SL313
In Stock ADD TO BAG
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Additional Foundation Information

There are numerous types of foundations to choose from, including powders, liquids, cream-to-powders, liquid-to-powders and sticks, with many of these incorporating sunscreen. Remember to apply your foundation thinly, not caked on, and check it in the daylight for proper color. The key with foundation is to blend, blend and blend again!

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