Foundation

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Foundation provides you with a flawless, even base — a clean palate – from which to begin your makeup design. Even if you are blessed with a perfect, even complexion, a good foundation allows your other makeup products to be applied more smoothly and evenly and to better adhere for a longer-lasting effect, as the skin by itself is not a good adhesive. To avoid a “masked” appearance, choose a color that matches your skin exactly. Any difference in shade will make your foundation obvious and therefore unnatural. Pay attention to whether you have an olive, sallow, ashen or ruddy skin tone, and choose a foundation accordingly. One exception to the rule: if the skin on your neck is a different color than your face, choose a foundation that matches your neck’s skin color. There are numerous types of foundations to choose from, including powders, liquids, cream-to-powders, liquid-to-powders and sticks, with many of these incorporating sunscreen. Remember to apply your foundation thinly, not caked on, and check it in the daylight for proper color. The key with foundation is to blend, blend and blend again!

Foundation Products

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A multi-purpose, anti-aging foundation that provides natural translucent coverage and SPF 30.
$55.00
1oz | NV227
In Stock
 
An all-in-one oil-free BB cream that provides instant mattifying coverage.
$39.00
1oz | BT148
In Stock
 
A BB cream with natural looking coverage that also provides oil control.
$39.00
1oz | BT149
In Stock
 
A protecting foundation that prevents fine lines, wrinkles and gives skin a flawless appearance.
$36.50
1.7oz | WC013
In Stock
A multi-tasking CC cream that protects, corrects and perfects skin.
$38.00
1.5oz | MP041
In Stock
 
A multi-tasking moisturizer, brightener, primer, concealer and SPF foundation.
$38.00
1.5oz | MP040
In Stock
 
This protective daytime BB cream provides high protection from sun and pollution as it instantly hydrates and brightens skin.
$32.50
1oz | EA193
In Stock
 
This protective daytime BB cream provides high protection from sun and pollution as it instantly hydrates and brightens skin.
$32.50
1oz | EA192
In Stock
This silicone-free foundation works to erase brown spots, blemishes and fine lines.
$38.00
1.5oz | MP042
In Stock
 
A protecting foundation that prevents fine lines, wrinkles and gives skin a flawless appearance.
$36.50
1.7oz | WC014
No Longer Available
 
A protecting foundation that prevents fine lines, wrinkles and gives skin a flawless appearance.
$36.50
1.7oz | WC015
No Longer Available
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