Eau de Toilette products represent a less concentrated form of fragrance, with perfume being the most concentrated, followed by Eau de Parfum, then Eau de Toilette. For this reason, Eau de Toilettes typically boast a smaller price tag, but that’s not to say that they are not as good—they are just made for a different purpose! Perfect for daytime use when you’re at work or out running errands, Eau de Toilettes are intended to be a light, shorter-lasting fragrance. Using a lotion with the same fragrance will complement your scent and make it last longer. Applying your Eau de Toilette to the warm areas of your body, such as the wrists, arms and neck, will help to release the scent throughout the day as your body emanates heat.