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Paula's Choice

Paula Begoun struggled with skin problems for years. She spent years studying scientific research and finally found products that worked. Ever since, Paula and her team have been helping others find the best skincare products through their best-selling book, Don't Go to the Cosmetics Counter Without Me.

In 1995 Paula's team used their expertise to create Paula's Choice products. They only use ingredients proven by science to correct skin concerns, including acne and wrinkles. Each product is clinically proven non-irritating, 100% fragrance-free, dye-free and never tested on animals.

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Paula's Choice Products

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A lightweight powerful antioxidant serum to protect and nourish skin.
$34.00
1oz | PN030
In Stock ADD TO BAG
A super antioxidant serum that reduces sun damage, fine lines and wrinkles.
$34.00
1oz | PN042
In Stock ADD TO BAG
An innovative, exfoliating treatment that delivers smoother, younger-looking skin overnight.
$35.00
1.5oz | PN047
In Stock ADD TO BAG
An advanced brightening formula that fades brown spots and refines skin tone.
$32.00
1oz | PN019
In Stock ADD TO BAG
A potent blend of antioxidants, cell-communicating ingredients, plant oils and anti-irritants.
$30.00
1oz | PN049
In Stock ADD TO BAG
Antioxidants, cell-communicating ingredients and potent anti-irritants are delivered in a silky base.
$30.00
1oz | PN037
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Infused with an exfoliating formula to improve the appearance of keratosis pilaris.
$32.00
60 ct | PN063
In Stock ADD TO BAG
A must-have exfoliant for those who want their skin to look and act younger.
$30.00
1.7oz | PN046
In Stock ADD TO BAG
Soothing blend of plant oils brings moisture-rich relief to dry skin.
$35.00
0.67oz | PN064
In Stock ADD TO BAG
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