How To Create a Skincare Ritual with Erno Laszlo

The Ritual


1. a religious or solemn ceremony consisting of a series of actions performed according to a prescribed order.

There is something very apt about Hungarian-born dermatologist Erno Laszlo’s decision to replace skincare ‘routine’ with skincare ‘ritual’. Because if you use Dr. Laszlo’s personalized system of order twice daily, almost as if religiously, there is a certain restoration of faith that takes place as you witness your skin become more balanced. And once you’ve discovered the Erno Laszlo way, you’re fully devoted to the cause.

The Erno Laszlo Ritual promotes thorough cleansing, gradual exfoliation and stimulating circulation. It gives skin a 24-hour cycle of continual, gentle conditioning and renewal. It’s a way of life that was conceived in 1927 Budapest, light years ahead of its time.

The basic ritual comprises 3 steps. Depending on your skin concerns, there is a bespoke regimen for you.

Step 1 – Cleanse

Combine your skin-specific cleanser with the Erno Laszlo Splashing Technique (more info below) to exfoliate, oxygenate and stimulate blood flow. This step prepares skin to fully benefit from toning and moisturizing.

Step 2 – Tone

Erno Laszlo toners balance your skin’s pH, attract and bind moisture to the skin and provide lasting absorption of excess oil. A quick sweep primes the skin for moisturizing.

Step 3 – Moisturize

Day moisturizers quench and protect, while night moisturizers repair and replenish your skin as your sleep. The result is round-the-clock hydration and cell renewal.

Extra Care

Dr. Laszlo’s mantra remains as true today as it did over 70 years ago: “Beautiful skin requires commitment not a miracle”. Enhance your ritual with some of Erno Laszlo’s extras.

The Erno Laszlo Splashing Technique

Dr. Laszlo’s revolutionary approach to skincare was to harness the power of water. He created formulas that maximize the skin’s ability to benefit from the cleansing and replenishing properties of h2o so he developed a ritual of skin preparation which requires 30 splashes of water with comfortably hot or warm water.

• Deeply and thoroughly cleanse the skin
• Exfoliate skin cells and flush out toxins
• Plump and soften the skin
• Exercise and strengthen the capillaries
• Accelerate cell renewal
• Enhance the absorption of moisturizers

Your AM and PM skin care rituals should work in tandem. Find out how you can sleep better with Erno Laszlo’s range of night-time products here.

There’s so much to discover with Erno Laszlo. Explore the entire range now.



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