Fine lines and deeper wrinkles in the eye area are visible on the surface of the skin, but their root cause is hidden away in the skin cells. Particles known as free radicals in ultraviolet light and environmental impurities bombard the cells on a daily basis. These highly reactive particles cause progressive damage to the cells, interfering with their ability to manufacture new proteins. As a result, the skin in the eye area loses elasticity and strength and becomes susceptible to wrinkling.
To treat signs of aging in the eye area, simply treating the surface of the skin is not enough. Neova Eye Products are scientifically formulated to work on the cells themselves, so that they can offer maximum benefits. The proprietary complexes contained in Neova Eye Products stimulate regeneration in the tissue, which can help the skin around the eye area regain elasticity and strength. Over time, the products can lessen the depth of lines and furrows while protecting the tissue to avoid future damage which can lead to more symptoms. The Neova Eye Products also address discoloration, dehydration and puffiness.
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