Illamasqua

Illamasqua epitomizes modern beauty attitudes and all they encompass. Focalizing non-conformity and unapologetic artistry, Illamasqua cosmetics are redefining beauty and breaking boundaries to empower the people.

Four brand pillars ensure Illamasqua stays true to its ethos and remains an outstanding beauty brand that stands out amongst its competitors. These are 'Revolutionary Artistry', which ensures each product is up to a make-up artist's standards, inspiring make-up enthusiasts across the US; 'Unrivalled Color', allowing users to unleash their freedom in its most creative form; 'Pioneering Attitude' and finally, 'Beauty, Not Brutality'. This final pillar represents Illamasqua's restraint from animal cruelty as a 100% vegan brand that is certified by PETA, something every modern consumer longs to hear.

For over a decade now, this British brand has been blurring the barriers of beauty conventions and they show no signs of stopping (and who would want them to?). Illamasqua's dual-color lip tints combine two contrasting colors to make one gorgeous shade to suit your skin tone, while their Color Veil blushers provide color options that will make you reconsider your choice of blusher. From liquid highlighters to eyeshadow palettes and matte lipsticks, you'll be spoilt for choice when shopping with this brand, which you can do today at SkinStore, an official stocklist of Illamasqua in the US.