To celebrate the Fourth of July, we’ve compiled a list of our favorite American beauty brands to celebrate all the gorgeous things made in the USA, from skin care to beauty; you’re sure to spot one of your favorite brands in our top list.
1. RMS Beauty
RMS Beauty was established in South Carolina in 2009 by professional make-up artist, Rose-Marie Swift who had worked with some huge names in the industry, such as Miranda Kerr and Giselle Bündchen. After suffering from health problems related to the ingredients in make-up, Rose wanted to establish a collection of cosmetics which were non-toxic, gluten free, GMO free, nano free, soy free and cruelty free; for a truly innovative collection of cosmetics which truly nourish the skin.
A firm favorite in the beauty world, Beauty Blender was created by Hollywood make-up artist, Rea Ann Silva in 2002. Having worked in the industry for over 20 years, with many high-profile clients, Rea Ann saw a gap in the market for a tool which helped to create a flawless finish, especially for high definition television. The revolutionary beauty blender’s shape and material effortlessly creates an airbrushed finish to any make up base, making it an essential addition to any make up collection.
SkinCeuticals is an all American brand which was founded in 1994 after the vital scientific research performed by Dr. Sheldon Pinnell. SkinCeuticals’ aim is to improve skin health using advanced skin care solutions which are backed by science. Their three main principles are to prevent, protect and correct, allowing their customers to achieve their healthiest skin ever.
LA-based brand, Stila Cosmetics was established as one of the first indie make up brands in 1994 and continues to create innovative and iconic products to this day. As a brand, Stila aim to create cosmetics which help to create balanced, harmonious and beautiful make up as well as allowing people to create their own fun, unique looks from day to night.
After moving from Canada to New York City, Elizabeth Arden opened her first salon on Fifth Avenue in 1910. Elizabeth Arden was adamant that make up should be used to enhance a woman’s natural beauty as opposed to creating her beauty and lived by the mantra ‘To be beautiful is the birthright of every woman’. Elizabeth worked hard to create must-have beauty products, from her legendary Eight Hour Cream to the introduction of eye make up to the women of America, allowing her brand to quickly gain cult status.
The story of Dermalogica began in California in 1986 when skin therapist, Jane Wurwand opened the International Dermal Institute, offering training to skin therapists to give them a competitive edge in the industry. Jane quickly came to the conclusion that there were no skin care brands which met her beliefs about skin care, so decided to develop her own American beauty brand, Dermalogica. Jane’s collection of skin care products were free from common skin irritants, including lanolin, alcohol, mineral oil and artificial colors and fragrances, meaning they offered maximum efficacy. Over 30 years later, Dermalogica is now the number one choice of skin care by professionals in the industry.